So you’ve been hearing about maximalism trending, but do you know what it is and how to use it? I’ll go over some key design elements, examples of maximalism, and practical ways to use the maximalist design trend in your life this year!

What is Maximalism?

Maximalism is more than just a design style; it's a bold and unapologetic celebration of abundance. Unlike its minimalist counterpart, which embraces simplicity and clean lines, maximalism revels in the richness of color and intricate details. It demands attention and invites viewers to explore a world filled with personality.

Here's a closer look at some key aspects of maximalism and how it can breathe life into your projects:

• Vibrant Color Palettes: Maximalist designs are characterized by their use of vibrant and diverse color palettes. From bold natural colors to rich jewel tones, maximalism encourages the fusion of contrasting colors to create eye-catching designs.

• Complex Layers: Unlike the clean and streamlined approach of minimalism, maximalist designs thrive on complexity. Layering textures, patterns, and intricate details adds depth and visual interest.

• Eclectic Elements: Maximalism embraces the eclectic, bringing together diverse elements from various styles, eras, and cultural influences. This fusion of elements results in designs that are uniquely captivating and rich in storytelling.

• Typography: Typography takes center stage in maximalist design, with an emphasis on bold, ornate, and diverse font choices. The typography becomes a visual element in itself, contributing to the overall grandeur of the design.

• Intricate Imagery: Maximalist designs often incorporate intricate and expressive imagery, whether it's detailed illustrations, elaborate patterns, or elaborate photo compositions. These elements contribute to the overall narrative of the design, adding layers of meaning and visual interest.

Examples of Maximalism.

I’ve selected a few well-known brands that ooze maximalism to show you how common these elements actually are. Maximalism doesn’t need to seem risky and unapproachable.

• Jungalow: Jungalow is a colorful, texture-centered, maximalist brand by Justina Blakeney that can be found at your local Target! They make home decor items that can be placed in your home by collection or select items from all styles to maximize the maximalism. Jungalow is a great place to start because it is affordable and approachable.

• Anthropologie: Anthropologie is another easily accessible maximalist store. They offer a variety of fashion and home decor items between their brands. Terrain and Anthro Living are additional stores by Anthropologie. They add a natural flare to maximalism by using natural textures, patterns, and colors. Their toned-down colors may make their products more approachable to you than brands with brighter, bolder items.

• Teddy Fresh: Teddy Fresh is a streetwear brand that includes many maximalist fashion items in their collections. Their designs incorporate bold colors, diverse textures, throwback styles, and playful illustrations.

• Heaven by Marc Jacobs: The final brand I selected to highlight pushes boundaries. Heaven is a maximalist fashion brand by Marc Jacobs that incorporates elements from Japanese subculture. If you’re already into maximalist fashion, check out Heaven for inspiration to push your maximalism to the next level.

3 Ways to Incorporate Maximalism In Your Life Today

Here are 3 easy ways to try out incorporating maximalism into your home, clothing, and life in general.

1. Statement Pieces: Consider incorporating statement pieces like intricate rugs, lavish curtains, or eye-catching wallpapers to infuse your home with the bold and dynamic energy of maximalist design.

2. Mix and Match: Try combining two bold elements. Choose two bold prints, a colorful print and a solid bold color, or two bold accessories to wear together. Whether it’s cheetah print and bright red or some big earrings and big sunglasses, you’ll be on your way to embracing maximalism in your fashion!

3. Update Your Bookshelf: Try arranging books both horizontally and vertically. Then add decorative objects, framed photos, and quirky bookends for an eye-catching display. You can do this in your own style with objects that match your existing decor!

Whether you're a business owner, a creative enthusiast, or someone looking to make a statement, maximalism in design offers a unique opportunity to stand out and leave a lasting impression.